Simplified
One subscription for AI design, video, and copywriting
Overview
Simplified positions itself as an all-in-one alternative to running Canva, an AI copywriter, and a video editor as three separate subscriptions. In one app you get AI design generation, short-form video editing with auto subtitles, marketing copywriting, and social scheduling, all tied to a shared brand kit so your output stays visually consistent.
The tradeoff of bundling this much into one tool is depth. Reviewers note the app can feel heavy on larger design or video files, AI-generated faces can come out distorted, and several advanced editing features still lag behind dedicated design or video software. The free plan is also fairly restrictive on word counts and credits, so most people who like the workflow end up upgrading within their first week.
Key Features
AI Design Tool: Create social graphics, ads, and brand assets from templates or a prompt.
AI Video Editor: Generate and edit short-form video with AI clip generation and subtitles.
AI Copywriting: Generate marketing copy, captions, and long-form content.
Social Media Scheduling: Connect and schedule posts across multiple social accounts.
Brandbook: Store brand colors, fonts, and logos for consistent output across all tools.
Free Forever Plan: A usable free tier with no time limit.
Pricing
Starting price
$29/mo
Free: $0/month. 1 seat, 5,000 AI words, 5 AI designs, 1 AI video, 60 min AI clip generation, 30 min AI subtitles, 3 connected social accounts, 500MB storage.
Simplified One: $29/month billed monthly ($24/month billed annually). 1 seat, 1 brandbook, 100,000 AI words/month, 100 AI designs, 50 AI videos, 200 min AI clip generation, 90 min AI subtitles, 7 connected social accounts, 5GB storage.
Enterprise: $399/month billed annually. 10 seats, unlimited AI content creation, SSO/SAML, API access, workflow automations, dedicated account management.
Disclaimer: pricing confirmed directly on simplified.com/pricing; confirm current pricing on Simplified's own pricing page before buying.
Pros
True All-In-One: Replaces separate design, video, and copywriting subscriptions with one tool.
Shared Brand Kit: Keeps design, video, and copy visually consistent across a team.
Usable Free Plan: Free forever tier with no expiration, unlike many trial-only competitors.
Good For Small Teams: Priced well for solo creators and small marketing teams on a budget.
Cons
Jack Of All Trades: Each individual tool (design, video, copy) is less capable than a dedicated specialist app.
Performance Lag: Can feel heavy and slow with large design or video files.
Face/Character Distortion: AI-generated character faces can come out visually distorted.
Restrictive Free Tier: Limited word counts and credits push most active users toward paying quickly.
What Makes It Unique
Single Subscription, Three Content Types: Combines AI design, video, and copywriting under one brand kit, cutting out the need to juggle three separate tools for basic marketing content.
Kay Score
6.5
/ 10
Tool Information
Pricing
$29/mo
Category
Image & Design
Platform
Web / iOS / Android
Last Updated
